Friday, October 18, 2013

Yoplait Apricot Mango - Animated commercial

This retro style animated commercial for ad Agency Saatchi & Saatchi is a part of the "Yoplait 40 flavours of inspiration" produced by Aniboom.

The project gives the opportunity to 40 animators from around the world to take a different flavor from the new Yoplait range and bring it to life in a 30 second animated video.

I pitched for and won the Apricot Mango flavor and came up with a very stylish, uplifting and fun concept for an animation reminiscent of 1960s television commercials.

Concept, illustrations, animation and music by Piero Tonin.

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